Social media has become one of the most significant tools in digital communication, revolutionizing the way people interact with each other and with businesses. Platforms like Facebook, Twitter, and Instagram offer endless opportunities for direct communication with a targeted audience. Companies use these platforms to build their brand, engage with customers, and receive immediate feedback. Thanks to advanced analytics, these platforms allow businesses to measure the success of campaigns and achieve desired results quickly and accurately. Moreover, social media provides a global reach, allowing companies to expand their business beyond borders.
